Helping organizations earn visibility, build authority and drive growth.
Building visibility, credibility, and meaningful connections through strategic communications.
Our expertise spans a diverse clientele, from B2C to B2B sectors, including technology and manufacturing firms along with nonprofits and service providers. Whether launching new products, inaugurating new spaces, or refining strategies, our outreach programs are designed to not only raise awareness but also to forge meaningful connections, turning prospects into loyal customers.
At O’Keeffe PR, we redefine the art of storytelling in the digital age. Our public relations and content marketing expertise is focused on curating the narrative that resonates with your audience, through the right channels, at the ideal moment. From impactful media placements to engaging social media strategies, we craft narratives that transcend traditional PR boundaries.
Established in Cincinnati, Ohio, by Dan O’Keeffe, our agency blends two decades of heritage with a forward-thinking, collaborative ethos. We’re not just another large agency; we are your strategic partners, dedicated to amplifying your brand through a blend of digital marketing, public relations, and content marketing. Our goal is to integrate seamlessly with your team, elevating your brand.
Our expertise spans a diverse clientele, from B2C to B2B sectors, including technology and manufacturing firms along with nonprofits and service providers. Whether launching new products, inaugurating new spaces, or refining strategies, our outreach programs are designed to not only raise awareness but also to forge meaningful connections, turning prospects into loyal customers.
At O’Keeffe PR, our ambition is clear: to be your ally in storytelling. With our best-in-class strategy and services, we don’t just tell stories; we make them unforgettable. Join us in crafting a sophisticated narrative that sets your brand apart in today’s modern marketplace.
A strategic communications partner focused on building visibility, credibility, and measurable results.
Communications rooted in research and planning.
Measurable outcomes that support business goals.
Partnerships built on trust and transparency.
Media relations, content marketing, and digital authority working together.
Meet the communications professionals behind the strategies, stories, and results that help our clients succeed.
Dan is an experienced writer, editor, marketer, public relations professional, project manager, and website strategist.
Rob Dietrich has worked in B2B marketing communications for over 14 years. His experience stems from previous corporate..
Elias Zani is a communicator with ten years of experience in public relations, crisis communication and community..
Allison Goodwin brings 4 years of experience in marketing, social media, and graphic design to O’Keeffe. As a digital creative..
Dan is an experienced writer, editor, marketer, public relations professional, project manager, and website strategist with more than 25 years of years experience in industries ranging from technology, manufacturing, professional services, pet products, consumer products, economic development, finance, legal, restaurant and hospitality, and Internet development.
Dan cut his teeth on public relations while researching and developing content for Ralston Purina’s many corporate communications magazines and newsletters in the early 1990s. Today, he specializes in helping organizations “tell their stories” and think strategically around how they position their brands, products and services with existing and new target audiences. Dan also advises small to large organizations and business and non-profit leaders on how to prepare for and respond to media inquiries during times of both boom and crisis.
Prior to entering the public relations and marketing fields, Dan edited two internationally circulated art-instruction magazines and worked as a newspaper and magazine reporter. Dan graduated from The University of Missouri-Columbia with a Bachelor of Journalism degree. He is a member of the Greater Cincinnati and Northern Kentucky Film Commission Board, serves on the Advisory Committee of the Professional Leadership Network, co-chairs the Accelerator program for the Cincinnati chapter of the Entrepreneurs Organization, co-founded the Institute for Social Media at Cincinnati State, served on the Marketing Committee for the Association for Corporate Growth, served on the advisory board of the Northern Kentucky Chamber of Commerce, and was named a Gentleman of Style and Substance by Cincinnati Magazine and the Cincinnati Parks Board.
Rob Dietrich has worked in B2B marketing communications for over 14 years. His experience stems from previous corporate and agency PR roles servicing clients in the life sciences, process safety, manufacturing, water and wastewater, and environmental analysis industries.
Rob is a natural born storyteller and uses his passion for learning about new products and processes to create engaging content and drive brand success. He is an experienced writer capable of adapting highly technical information for consumption by various audiences. Rob has spent his career building relationships with trade media contacts, helping him to place clients’ content in front of the right crowd. His portfolio includes press releases, blog posts, feature articles, case studies and newsletters, to name a few.
Rob is a Cincinnati native and graduate of Northern Kentucky University. He is a husband of one, father of two, avid home brewer and vintner, and history fanatic.
Elias Zani is a communicator with ten years of experience in public relations, crisis communication and community engagement. Understanding that no two needs are the same, he is driven to ensure each client is met with the solution best attuned for their situation.
Before joining O’Keeffe, Elias served in the U.S. Air Force as a Public Affairs Officer for ten years. While in the Air Force he was stationed in Alaska, Germany and South Carolina as a strategic and on-the-ground communicator. His experience includes relationship building with local elected officials, influencers, media and partner countries through aeronautical trade shows, exercises and day-to-day base operations. He is a process-oriented communicator who plans for a variety of situations but understands the real world is never predictable. Elias will ensure that each client’s target audience receives the perfectly crafted message in a timely manner.
Elias is a Southwest Ohio native and a graduate of the University of Cincinnati. He lives in Cold Spring with his wife and two children. In his free time, Elias is a runner, chef, photographer and aspiring carpenter.
Allison Goodwin brings 4 years of experience in marketing, social media, and graphic design to O’Keeffe. As a digital creative, Allison has generated and managed marketing materials, campaigns and social media presence for substantial companies. Her expertise in innovative marketing gives each and every client meaningful growth and increased online engagement.
Allison graduated from Hanover College in 2020 with a Bachelor of Arts degree in Communication and Media Studies and has been growing her resume ever since. She has worked in industries ranging from media production, fashion, engineering and homebuilding. Along the way, she has generated an extensive portfolio with work in graphic design, social media, writing, and photography.
Allison is new to Cincinnati, having relocated from the Indianapolis area three years ago and currently lives in Northern Kentucky with her fiancé and puppy. Allison is an avid golfer, reader, craft beer connoisseur and healthy lifestyle enthusiast.
Kelly Blake is President/Owner of Lumen Marketing Consultancy. In this role, Blake works with clients providing marketing vision, direction and implementation to help organizations align their marketing strategy with their corporate strategy to achieve business growth. As a trusted advisor, Kelly provides unbiased insight and creates strategies that challenge businesses to excel.
Blake has over 27 years of experience in the marketing industry providing marketing, branding and consulting services to Greater Cincinnati organizations such as Oswald Company, emersion DESIGN, Stock Material Handling Systems, Best Point Education and Behavioral Health, Robbins, Inc, and Samuels Products.
Kelly began her career in a marketing and sales position with Ford Motor Company, starting in Detroit, Michigan, and ultimately spending the next 10 years of her Ford career in Los Angeles and San Francisco, California. Over the course of her Ford career, Kelly served in a variety of positions including San Francisco District Manager where she consulted with 40 dealerships on advertising, merchandising, and marketing opportunities, as well as oversaw the distribution of $250M worth of Ford vehicles in the San Francisco Bay area. Upon relocating to Cincinnati, Kelly worked for AHS, Inc. as Executive Vice President and for Intrinzic Marketing & Design as Director of Marketing Services. She began her own marketing consultancy firm, Lumen Marketing Consultancy in 2009.
In addition to growing her business, Kelly focuses on professional development through her involvement in a variety of Cincinnati organizations. Still an active member of the American Marketing Association (AMA), Kelly held a variety of leadership roles before serving as the 2010-2011 President of the Cincinnati Chapter. She also serves as a Board Member on the FC Cincinnati Foundation. Additionally, Kelly served as Marketing & Sponsorship Chairperson for the Cincinnati Chapter of the Association for Corporate Growth (ACG) from 2008-2010. Her talent and leadership skills earned Kelly the recognition as a member of the Cincinnati Business Courier 40 Under 40 Class of 2010. Kelly has been called upon by the Cincinnati Chamber, American Marketing Association and CEO & Vistage groups to present on various Marketing topics.
Born and raised in Ft. Mitchell, Kentucky, Kelly has grown up in the Greater Cincinnati community. After graduating from Purdue University with a B.S. in Business Management, Kelly continued her education, receiving her MBA from the University of California, Davis. Kelly resides in Hyde Park with her husband and two sons.