We’re curious. Before we create, we meet with your team to discover more about you. This is an important part of the process and sets you up for success. We do things like:
We integrate our creativity and strategic thinking to develop a plan that engages your intended audience and drives growth for your business. Because we’re a digital PR agency, we bring together the best aspects of public relations, communications, and digital marketing to create a cohesive strategy designed to help you reach your goals. Ideation can include:
This is when we put your strategic plan to work. It could include:
There are a variety of tools available to analyze how your content is performing. Depending on how we are partnering with you, we will either help you get set up with the right technology or use our own tools to gather insights and measure your results. As we gain more information, we can quickly adjust content for optimal results or give each other a high five because we’re exceeding expectations. Either way, it’s important to know if the plan is working. Metrics to evaluate ROI include:
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