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Bringing you expertise & ideas from the front lines of communication.
digital marketing
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Jocelyn Summers, Digital Marketing Specialist
August 15 2019

Digital Marketing Taboos You Should Break

Jocelyn shares 3 digital marketing taboos you need to break.

developing content
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Rob Dietrich, PR & Content Manager
July 31 2019

Developing Content: 5 Things to Know

Rob shares his best tips for developing content. Our favorite? Make time to procrastinate. Read the rest on the blog.

okeeffe writing playlist writing tips
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Megan Bedinghaus, VP Operations & Senior Strategist
July 24 2019

The O’Keeffe Writing Playlist

We're sharing our best writing tips as well as our writing playlist. Find your new favorite writing music!

digital content guide
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Jocelyn Summers, Digital Marketing Specialist
July 16 2019

If Buzzfeed Wrote a Digital Content Guide

We all know Buzzfeed. But what if Buzzfeed wrote a digital content guide? Jocelyn digs into what makes the viral content producer so successful.

brand identity
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Dale Justice, Executive Vice President
July 12 2019

Why Your Brand Identity Is Killing You

Your brand identity is your face to the world. It is your reputation and determines whether customers trust your company.

guide to pr
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Lisa Dyson, Director of Client Services
July 02 2019

The Elle Woods Guide To PR Pitching

Lisa explains why Elle Woods is the ultimate PR maven and offers tips to help you pitch better.

media relations
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Rob Dietrich, PR & Content Manager
June 18 2019

The Changing Landscape of Media Relations

Rob explores the changing nature of our work in the media.

content development strategy
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Megan Bedinghaus, VP Operations & Senior Strategist
June 10 2019

Creating the Best Content Development Strategy

Creating a content development strategy is one of the easiest ways to get the most out of your content marketing efforts. Here's how to create one.

buying behavior
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Dan O’Keeffe, Founder & CEO
June 04 2019

The Buying Behavior

Humans are hard-wired to buy, and our decision to buy is driven and exhibited by a necessary behavior.

busy productive
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Lisa Dyson, Director of Client Services
May 29 2019

Busy vs. Productive

Are you busy or productive? Lisa Dyson digs into the drawbacks of being busy.

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