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Bringing you expertise & ideas from the front lines of communication.
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Claire Chick,
September 01 2021

Lessons from the Jeopardy Debacle

Answer: This beloved TV show has made severe missteps in the last few weeks. Question: What is Jeopardy? Fans of the game show Jeopardy, including me, have been eagerly watching to see who will be taking over as host for the beloved Alex Trebek, who died last fall. The.

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Rob Dietrich, Senior Content Manager
April 09 2021

Three Ways a Podcast Can Help Your Content Marketing

It seems like almost every business website nowadays has a blog. Amirite? And for good reason. Blogs act like your company’s very own magazine or newspaper. They provide a way for you to post company news, talk about new products or services, comment on recent events, or drop some.

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Lisa Dyson, Vice President and Senior Strategist
March 19 2021

4 Tips for Banging Out a (Quality) Blog Post

So, you’ve been asked to contribute a blog post to your company’s content corral, and you’re not sure where to begin. Keep calm and read on; it’s easier than you think! Blog posts are better when you write what you know Have you ever heard the saying if you.

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Rob Dietrich, Senior Content Manager
December 17 2020

5 Reasons to Incorporate Video into Your Content Marketing

At O’Keeffe, we like to say that we specialize in helping our clients tell the right story, on the right channel, to the right audience, at the right time. And right now, it’s the right time to incorporate video into your marketing plans in order to stay relevant in.

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Claire Chick,
November 23 2020

Media Interviews in the Time of COVID

COVID has brought about so many changes to our daily lives, both big and small.  One significant change that doesn’t appear to be going away anytime soon is that many of us, including the O’Keeffe team, are still working from home. So what do you when you have a.

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Dan O’Keeffe, Founder & CEO
November 09 2020

Dan O’Keeffe Featured on “Side Hustle City” Podcast

Dan O’Keeffe, CEO & President of O’Keeffe PR, appeared on an episode of “Side Hustle City,” a podcast that shares experiences, provides inspiration and lessons learned with listeners who are working hard to achieve their dreams. In this episode, Dan shares his perspective on how you can become a.

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Dan O’Keeffe, Founder & CEO
November 09 2020

Communicating Through a Crisis

If 2020 has taught us anything, it is to expect the unexpected. The coronavirus may be the most global and universal crisis business leaders have had to face in their careers, but it is far from the only one. Cyber attacks, the #MeToo movement, and account fraud scandals have.

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Jocelyn Summers, Strategic Account Executive
October 26 2020

Effect of the Election on Social Media Marketing

It’s down to the final days before the election, and no matter what side of the political spectrum you fall to, we all are anxious for a conclusion. The election seems to be everywhere you turn, and unsurprisingly, that includes social media. Elections provide their own set of challenges.

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Lisa Dyson, Vice President and Senior Strategist
October 21 2020

Four Tips for Effective Virtual Brainstorms

Collaboration is critical to the creative process. And where collaboration often begins is with brainstorming…that moment when a project team puts their heads together to come up with a solution for the problem at hand. It takes planning to conduct a good brainstorming session. Without proper planning, it can.

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Dan O’Keeffe, Founder & CEO
April 06 2020

O’Keeffe PR launches Brand Steward Services; led by former P&G NA Regulatory and Technical External Relations Manager

New service helps organizations evaluate product and business risks and develop action plans to mitigate risks; advises on interaction with government agencies. O’Keeffe PR, a Cincinnati, Ohio-based content marketing and public relations agency, announces that Rick Hackman, former leader of The Procter & Gamble Company’s (PG) North America Regulatory.

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