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Bringing you expertise & ideas from the front lines of communication.
Holiday Card O'keeffe Smiling
Sarah Wagner, Intern
December 28 2018

Happy Holidays 2018

Wishing you warm holiday wishes from the O’Keeffe team! We hope you enjoy these outtakes from our holiday card.

desk flat-lay with notebook, camera, glasses, and coffee
Sarah Wagner, Intern
December 19 2018

Meet Sarah M. Wagner

Hello! I am O’Keeffe’s new PR and Digital Marketing Intern. I am a 2018 graduate of the E.W. Scripps School of Journalism at Ohio University, and excited to pursue a career in communications. Although a journalism major on paper, I was lured by the grandiose idea of writing with.

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Megan Bedinghaus, VP Operations & Senior Strategist
December 06 2018

Why Owned Media Matters

In our business, we talk a lot about the intersection between owned, earned, and paid media. I would argue that it’s part of our fundamental perspective and drives most of our work. O’Keeffe was founded on earned media – PR, media relations, and AP style. We added owned (and.

storytelling
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Rob Dietrich, PR & Content Manager
October 22 2018

A History of Storytelling

Storytelling is an essential component of the human experience. Rob Dietrich shares a history of storytelling from caves to epic poems to modern technology.

Imposter Syndrome
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Lisa Dyson, Director of Client Services
October 09 2018

Chasing Confidence and 4 Tips to Catch It

Breaking Through Imposter Syndrome I remember my first agency job and the butterflies that never really seemed to go away. I remember thinking, “I’m too inexperienced for this” and “don’t they know I have no clue what I am talking about?” I marveled at the fact that super-sharp professionals.

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Rob Dietrich, PR & Content Manager
August 14 2018

Meet Rob Dietrich

Greetings! I’m the newest addition to the O’Keeffe tribe. My 14-year PR career has been primarily focused on B2B clients- from massive industrial processes to minute imaging devices. I’ve spent time in a mix of corporate and agency positions, gaining experience in a wide range of industries and applications..

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Dale Justice, Executive Vice President
July 13 2018

Mac and Me

“Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in square holes. The ones who see things differently…While some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world are.

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Lisa Dyson, Director of Client Services
June 29 2018

Why (Social Media) Diets Don’t Work

We have all seen it before, a friend, family member or celebrity takes to social media to say they are taking a break from social media… Yep, let that one soak in a moment. They tell a tale of no longer being able to handle the negativity, politically charged.

traveling the world
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Michael Loch, PR & Content Manager
June 22 2018

Five Reasons Why Traveling the World Can Make You a Better Marketer

In celebration of graduating Northern Kentucky University with my Master of Science in Business Informatics, I recently traveled to Cuba, making it the 17th foreign country I’ve visited. During my trip, I reflected on how I got there, why travel is so important to me, and how it has.

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Jocelyn Summers, Digital Marketing Specialist
May 30 2018

Meet Jocelyn Summers

Hi everyone! My name is Jocelyn Summers, and I am the newest member of O’Keeffe PR. I love storytelling and exploring the impact of the written word on people’s attitudes. I am a fanatic of all things digital but have a love-hate relationship with HTML. I have experience in.

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