Connect

Bringing you expertise & ideas from the front lines of communication.
Imposter Syndrome
Author Img
Lisa Dyson, Director of Client Services
October 09 2018

Chasing Confidence and 4 Tips to Catch It

Breaking Through Imposter Syndrome I remember my first agency job and the butterflies that never really seemed to go away. I remember thinking, “I’m too inexperienced for this” and “don’t they know I have no clue what I am talking about?” I marveled at the fact that super-sharp professionals.

Author Img
Rob Dietrich, PR & Content Manager
August 14 2018

Meet Rob Dietrich

Greetings! I’m the newest addition to the O’Keeffe tribe. My 14-year PR career has been primarily focused on B2B clients- from massive industrial processes to minute imaging devices. I’ve spent time in a mix of corporate and agency positions, gaining experience in a wide range of industries and applications..

Author Img
Dale Justice, Executive Vice President
July 13 2018

Mac and Me

“Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in square holes. The ones who see things differently…While some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world are.

Author Img
Lisa Dyson, Director of Client Services
June 29 2018

Why (Social Media) Diets Don’t Work

We have all seen it before, a friend, family member or celebrity takes to social media to say they are taking a break from social media… Yep, let that one soak in a moment. They tell a tale of no longer being able to handle the negativity, politically charged.

traveling the world
Author Img
Michael Loch, PR & Content Manager
June 22 2018

Five Reasons Why Traveling the World Can Make You a Better Marketer

In celebration of graduating Northern Kentucky University with my Master of Science in Business Informatics, I recently traveled to Cuba, making it the 17th foreign country I’ve visited. During my trip, I reflected on how I got there, why travel is so important to me, and how it has.

Author Img
Jocelyn Summers, Digital Marketing Specialist
May 30 2018

Meet Jocelyn Summers

Hi everyone! My name is Jocelyn Summers, and I am the newest member of O’Keeffe PR. I love storytelling and exploring the impact of the written word on people’s attitudes. I am a fanatic of all things digital but have a love-hate relationship with HTML. I have experience in.

Tiffany Ridenour
Tiffany Ridenour, Intern
May 22 2018

Meet Tiffany Ridenour

Hello! My name is Tiffany Ridenour, and I’m one of the bright, new faces here at O’Keeffe. I just graduated from Miami University with a dual bachelor’s degree in Professional Writing and Strategic Communication. During my time there, I was an active member of PRSSA, where I learned a.

Author Img
Lisa Dyson, Director of Client Services
May 15 2018

How Being a Step-Mother Has Made Me a Better Public Relations Professional (and Vice-Versa)

Looking back, I stumbled into the world of public relations much like I did the world of step-motherhood. If I’m honest, neither were my first choice and had I known ahead of time the hours, frustration and exhaustion each would bring, I’m not sure I would have dove into.

Author Img
Dale Justice, Executive Vice President
May 08 2018

The Fifth Marketing Wave

Will the Art of Creative Marketing Become a Science? Robert Keith wrote an article “The Marketing Revolution” first published in the Journal of Marketing in 1960. Keith examined the marketing practices of the Pillsbury Corporation between 1869 and 1960, almost a century of evolution. From his research, he identified.

Author Img
Megan Bedinghaus, VP Operations & Senior Strategist
May 01 2018

When You’re a Marketing Team of One

When you’re a marketing team of one, things get more complicated. Things like schedules and strategies and goals can quickly get usurped for the latest marketing fire unless you’re able to get ahead of the rest of the organization. I should know –  I was a marketing team of.

© 2019 O’Keeffe. All Rights Reserved.