Hi there, I’m the newest member of the O’Keeffe team as well as a newbie to the Cincinnati area! I relocated here for my husband’s job after I spent many years working in PR and marketing just up the road in Dayton. I’m thrilled to join such a hard-working, intelligent and fun group of people. It takes teamwork and collaboration to deliver superior results for our clients and we have a great one here.
I have a passion for communications and I have a particular interest in crisis communications and reputation management. I have worked on developing crisis plans for both large and small companies as well as nonprofits.
What’s your best piece of advice for a new marketer?
Don’t ever stop learning. This business is constantly evolving with trends, tactics and technology changing quickly, and as marketers, we need to change with them. You can learn something from people in all stages of their career, from the CEO to the intern.
If you could tell our clients one thing, what would it be?
We consider ourselves your strategic partner. And in order for us to be the best possible partner for your business, we’ll need a thorough understanding of your business, your competition and your strategic plans for growth. We can’t be effective if we don’t have the full picture.
What was the last book you read?
The Dutch House by Ann Patchett. It’s a fantastic story of two siblings, spanning five decades, and their relationship to each other and to the third character, the House. It’s a grown-up fairy tale complete with motherless children and a wicked stepmother. I can’t wait to see the inevitable movie/TV series. If you like audiobooks, Tom Hanks does a great job of narrating this one.
Sweetie. I use this instead of my kids’ names when I’m talking to them. But I promise I’m not one of those people who uses it with strangers.
Least favorite word?
Moist. Isn’t that everyone’s?
What profession other than marketing would you like to attempt?
I would love to be a travel or food writer. Polly Campbell of the Cincinnati Enquirer has my dream job.
Tell me two truths and a lie.
I’ve lived overseas. I’m a great dancer. I’m addicted to Diet Coke.