Happy first week on the job! Now let’s envision a thunderous drum roll as I take this time to introduce myself. I’m a marketing and communications enthusiast who nerds out over the latest technology trends. I like to think that my left and right sides of the brain are.
Beginning something new is one of my favorite things to do. Especially, right after I ring in the new year. Everyone is energized, enthusiastic, and ready to start something, anything. That exactly how I felt when I commenced my final semester at the University of Cincinnati and my new.
I love year-end holidays. It starts around Thanksgiving when everyone tries to squeeze in their remaining vacation days, and continues through New Year’s Day. Offices are virtually deserted. Yesterday morning, while manning my post in the office like a good soldier, I received two emails, both from co-workers informing.
There is much discussion about how Millennials challenge many of today's traditional business practices, so it's not surprising that they are also challenging traditional, autocratic leadership. Challenging autocratic leadership is not new, and is not the private reserve of the Millennial generation. Read any ancient Roman manuscript, and you.
As I write this, I’ve officially been with O’Keeffe for five months. Which is about the most appropriate time to write your own new hire blog, right? We’ll just skip over the awkwardness of writing your own digital introduction, and get to the good stuff.
Businesses in every industry have valuable stories to tell about their products and services. However, many are not utilizing the power of content, and their stories aren’t being heard. I believe it is important that companies incorporate content marketing into their lead generation and sales processes to give customers.
Regardless of the industry you work in, you’ve probably already heard that visual content is an effective form of communication. Actually, in my opinion it’s becoming the most effective form of communication. Whether you’re in B2B or B2C, it’s still H2H (human to human). Humans are visual beings, and.
As of June, 2016 Facebook reported over 1.71 billion monthly active users. As you can imagine, when the company launched Facebook Live, it peaked the interest of marketers everywhere. Whether you are a B2B or B2C company, these real-time video posts can create real opportunities for your brand to.
If you work in the PR industry, booking an interview for a client is only half the battle. What happens when you send that person into the interview without any media training? Often times, it can resemble an on-air or in-print implosion if they haven’t been adequately prepared for.
I think of a website as a digital employee for an organization. It’s probably the hardest working employee in your company. It works 24/7 to introduce your brand to new people and continue building relationships with them. Its primary role is to clearly deliver the right information, at the.