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Bringing you expertise & ideas from the front lines of communication.
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Dan O’Keeffe, Founder & CEO
January 30 2019

Today’s Snowstorms Could Launch Tomorrow’s Best Marketers

My little part of the country recently received our second major snowfall of the winter season. Not so little, actually. Millions of people were impacted by the storm that raced across the Midwest, Mid-Atlantic and New England portions of the United States in mid- and late January. Thousands were.

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Jocelyn Summers, PR & Content Manager
January 03 2019

Online Influencer or Joe Camel?

The parallels of cringe advertising and bad influencer marketing. One of the best ways to promote a product or service is through emotional appeal. Emotional appeal can come from a personality or advocate of a brand in the form of a mascot, an influencer or customer review. We, as.

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Sarah Wagner, Intern
December 28 2018

Happy Holidays 2018

Wishing you warm holiday wishes from the O’Keeffe team! We hope you enjoy these outtakes from our holiday card.

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Sarah Wagner, Intern
December 19 2018

Meet Sarah M. Wagner

Hello! I am O’Keeffe’s new PR and Digital Marketing Intern. I am a 2018 graduate of the E.W. Scripps School of Journalism at Ohio University, and excited to pursue a career in communications. Although a journalism major on paper, I was lured by the grandiose idea of writing with.

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