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Bringing you expertise & ideas from the front lines of communication.
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Sarah Wagner, Intern
December 19 2018

Meet Sarah M. Wagner

Hello! I am O’Keeffe’s new PR and Digital Marketing Intern. I am a 2018 graduate of the E.W. Scripps School of Journalism at Ohio University, and excited to pursue a career in communications. Although a journalism major on paper, I was lured by the grandiose idea of writing with.

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Megan Smale, VP Operations & Senior Strategist
December 06 2018

Why Owned Media Matters

In our business, we talk a lot about the intersection between owned, earned, and paid media. I would argue that it’s part of our fundamental perspective and drives most of our work. O’Keeffe was founded on earned media – PR, media relations, and AP style. We added owned (and.

storytelling
Rob Dietrich, PR & Content Manager
October 22 2018

A History of Storytelling

Storytelling is an essential component of the human experience. Rob Dietrich shares a history of storytelling from caves to epic poems to modern technology.

Imposter Syndrome
Lisa Dyson, Senior PR & Content Manager
October 09 2018

Chasing Confidence and 4 Tips to Catch It

I remember my first agency job and the butterflies that never really seemed to go away. I remember thinking, “I’m too inexperienced for this” and “don’t they know I have no clue what I am talking about?” I marveled at the fact that super-sharp professionals were asking for my.

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