A great Content Strategy is not a sprint to the finish line; it's a marathon. You cannot turn it on and off as you redirect resources to other company initiatives.
My little part of the country recently received our second major snowfall of the winter season. Not so little, actually. Millions of people were impacted by the storm that raced across the Midwest, Mid-Atlantic and New England portions of the United States in mid- and late January. Thousands were.
The parallels of cringe advertising and bad influencer marketing. One of the best ways to promote a product or service is through emotional appeal. Emotional appeal can come from a personality or advocate of a brand in the form of a mascot, an influencer or customer review. We, as.
Wishing you warm holiday wishes from the O’Keeffe team! We hope you enjoy these outtakes from our holiday card.