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4 Tips for Better PR Writing

Every business has a story to tell, and learning how to write that story to share that message is a critical PR skill. From writing press releases to crafting a

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What is a press kit anyway?

Why a press kit? So you’ve worked with a fantastic web developer, and you’ve left no stone unturned on your website. Every question anyone could ever ask, and every need

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Lessons from the Jeopardy Debacle

Answer: This beloved TV show has made severe missteps in the last few weeks. Question: What is Jeopardy? Fans of the game show Jeopardy, including me, have been eagerly watching

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Communicating Through a Crisis

If 2020 has taught us anything, it is to expect the unexpected. The coronavirus may be the most global and universal crisis business leaders have had to face in their

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